ADIDAS ORIGINALS STORE LAUNCH

When Adidas Originals moved their SoHo store location, they did so with a celebratory store launch and lively closing party to say farewell to their Wooster Street location and open the doors to their Spring Street store. I helped win the RFP and assisted in the 3D design, floor plan and flow, and fabrication handoff. The event was a hit with special performances from Joey Bada$$ and Pro Era.


Agency: Invisible North
Creative Direction: Ben Bryant
Design: Lauren Espeseth